The Hit Exchange Report for April 22, 2008
April 22, 2008
The Hit Exchange Report for April 22, 2008.
Statistics this week cover March 10 to April 22, 2008. The Hit Exchange Report is updated every Tuesday. Next update: April 29, 2008.
The Top 20 is a ranking of overall performance for the most recent six-week testing period. We use the data we collect to determine a composite score when determining our Top 20 each week.
Delivery + Unique + Sitting Balance + Bounce Rate + New Visitors + Actual Results = Overall Ranking
The Hit Exchange Report develops and evolves to serve the advertising concerns of the online business community. New statistical software and analysis applications are made available on a regular basis. Independent resources are used to monitor the hit exchanges. No one component is all-important in and of itself. We use the data we collect to determine a composite score when determining our Top 20 each week.
How effective is YOUR advertising? What are your actual results? To help you with these all-important questions, we are introducing new components to our overall analysis when determining the most effective hit exchanges. Please refer to the Data page in this report for specific information on individual hit exchanges.
New! Raw Tracking Analysis represents hits to special tracking used to judge action or non-action on the part of visitors. Some hit exchanges have more responsive visitors than others.
New! Special Tracking Results shows the percentage of visitors that completed the action for each specific hit exchange. This is known as the rate of conversion.
New! The Bounce Rate indicates what percentage of visitors looked at the site (such as in surfing) and then immediately left the site.
The Top 20 is brought to you each week after analyzing the data of nearly 100 hit exchanges. All Hit Exchanges are given an equal opportunity to accrue hits. Exchanges that sit on credits are used less often. All figures are a function of how many members the exchange has, how easy their services are to use, viewing time, the ratio of views to hits, etc.
With the great proliferation of new exchanges multiplying on the Internet each week, statistics are more important than ever. The Top 20 is a very clean and productive collection of hit exchanges that have proven to work.
Get the Hit Exchange Report here.
Tags: analysis applications, april 29, bounce, business community, composite score, conversion, equal opportunity, exchange report, independent resources, statistical software, statistics
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